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“Coming back to Las Vegas.” CES, one of the world’s largest electronics exhibitions, has brought everything online due to the influence of Corona 19. However, this is temporary, and the Consumer Technology Association (CTA) has announced that CES 2022 will be held in Las Vegas from January 5 to 8, 2022.
According to the CTA, 1,000 companies have pledged to exhibit in Las Vegas, and more companies are continuing to register. Companies such as Amazon, AMD, AT&T, Daimler AG, Dell, Google, Hyundai Motor Group, IBM, Intel, Lenovo, LG Electronics, Panasonic, Qualcomm, Samsung Electronics, and Sony have expressed their intention to participate. It also plans to review the CDC safety guidelines and conduct CES in accordance with federal and state laws.
CTA President Gary Shapiro said he is looking forward to returning to Las Vegas, where CES has been held for more than 40 years, and said he is looking forward to a new face (company) and a face to come back. Hundreds of executives also told us how much CES needed to find partners supporting these customers to access media and discover innovation.
Of course, it is true that at the digitalized CES, there was no opportunity to encounter new products and networking places for small and medium-sized businesses. However, in another sense, it can be said that there was also an effect of easing access. Although we’ve been experimenting with virtual presentations for a year, CTA says it will continue its digital experience with the CES Anchor desk, which first appeared this year. In addition, new content can be added digitally when CES 2022 ends as a face-to-face event. Related information can be found here.
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