While autonomous driving technology is being developed in which a car moves without the driver’s control, Volkswagen is said to be planning to provide a fully automatic driving function in the form of a subscription model for 7 euros per hour.
The estimated price of Volkswagen’s automatic driving function is 7 euros per hour. For example, if you plan to work for 3 hours, you can use the function for 21 euros. A Volkswagen executive said that it would pay an additional fee of tens of millions of won and allow everyone, not just those who buy the car, to use the automatic driving function.
In terms of in-vehicle digital functions, Volkswagen is lagging behind Tesla and others, but the EV ID.
More than 50% of Volkswagen’s sales in the German market are already rental vehicles. In the future, the demand for short-term use is expected to increase by one day or several hours. Providing the automatic driving function on an hourly or daily basis is a form of provision that meets demand. In addition, Volkswagen as a whole expects short-term use demand to reach 20-30% of business by 2030. Related information can be found here.