If you’re an Amazon user, you’ll know that there are products with a sticker that says Amazon’s choice. There are many people who blindly believe that the product must be good as it is recommended by Amazon, which handles a huge amount of products. When comparing unfamiliar similar products, there is almost always the possibility of choosing Amazon’s Choice.
The Amazon Choice sticker system started in 2015. However, reports suggest that Amazon’s Choice products don’t necessarily have to be good, questioning their credibility. The positive reviews on the $23 alcohol detector clearly indicate other products have been used, and user reviews say that the $20 newborn thermometer is a waste of money.
It’s not clear whether Amazon’s Choice is a human choice or an AI recommendation. According to Amazon’s official description, Amazon’s Choice is to recommend products with high ratings and reasonable prices that are sent out immediately. According to reports, Amazon’s Choice claims that both humans and robots participate in recommendations, but it doesn’t know how specifically they are related. If Amazon’s Choice is not as reliable as expected, consumers may need to check more closely, such as comparing them with other sites before shopping. Related information can be found here.